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We talk a lot about a lot in this podcast but the main thesis is a conversation surrounding putting your business on hold and then what it takes to ramp it back up to where it was and then beyond. It's a good one and hope you love the episode.
Check out Twah on Instagram: @twahphotography
Or her website: http://twahdaugherty.com
HERE IS THE TRANSCRIPT FROM THIS EPISODE:
Braedon Flynn: 00:00 Welcome to The Photo Report where we have conversations with top level photographers and other people that create for a living to hear their stories about how they've done what they've done in the stuff they learned along the way so that hopefully you as someone who is potentially creating for a living, it can learn from that or just resonate and here. So trying to just help support our community and from hearing stories about people that are doing the stuff. And today we have a very special episode with Twan Doherty who is a really cool person friend and we hear her journey about how she was going full time photography, had kids, kids sort of Fukino flipped her world upside down. It had to put stuff on hold and now she's getting back into it and tucks through some of those struggles of just the mental battle getting back into it and, and how the world is sort of changed a little bit, but it's a really good episode. Think you're going to love it and hope you do.
New Speaker: 00:52 Before we get into the show, I want to tell you real quick about our sponsor film supply club. If you shoot film or you're interested in film love film, it is the best place to get it at the best prices than amazing community as some of the top photographers in our industry. You can check it out at film supply.club/join now onto the show.
Braedon Flynn: 01:14 Thanks so much for being on here and looking forward to having a chat with you.
Twah Daugherty: 01:17 Thanks for having me, Braedon.
Braedon Flynn: 01:19 So for people that don't know, you would love to just hear a bit of your story and where you are and then we'll get going from there.
Twah Daugherty: 01:25 Yeah. Okay. So I feel like who I am started before photography, so I'll give a little intro before that. So I was always an artist. I was painfully shy. I had social anxiety. You may not believe it when you meet me today, but I did. I struggled with it a lot. I have my palms would sweat, I would get nervous. I just, it was easier to hide in my room and draw all day long. My brother would come into my room and said, why are you such a loser? Or where are your friends? And I'm like, my friends are the people I'm frying anyways. So I would definitely painfully shy. I took to fashion magazines and photography. I had, I got my first camera at, I think that then and what the, um, the one 10 cartridge, Kodak, I don't know if they still make those. So I shot on that.
Twah Daugherty: 02:09 I would pose my sister's in the bathtub with a towel and make shampoo commercial. I would do makeovers for my friends and then shoot them and do style shoots and made my own fashion magazines, take those photos, glue them to a piece of paper, they both together and then like deliver it to my neighbors. Like, oh, I have a new fashion magazine that just came out. Um, so that was kind of who I was or am I guess some way. And so, you know, as I got older I remember thinking, do I want to go into fashion design or do I want to do photography? And I think fashion took over because in my head it seems like I could make more money doing fashion than photography. So I went into fashion design, worked my way up, you know, gotten to um, uh, manage managerial position, was able to hire fire, build my own team.
Twah Daugherty: 02:56 So I got a, I learned a lot of management scale gale in that career. So I was really good. I was really good at it. I loved it. And I didn't get into wedding photography until I got engaged. That's when I realized, oh my gosh, I love weddings. I love weddings, I love wedding stories. I would read wedding blogs and get into people's wedding stories and look at the photos. And there's something about the storytelling part that I was really attracted to. So during my wedding planning, I told my husband, I'm like, you know, after we're done with the whole wedding thing, I'm going to start my own wedding photography company. And he was like, okay, because he's not the prize. What I, when I say I'm going to do something, I normally just do it. So during the planning process I would just take photos of everything.
Twah Daugherty: 03:40 Like you know, if I were, if I was researching flowers I would go to the gardens or the, you know, the greenhouse photograph, that blog about it. So I actually had a pretty good blog following when I was planning my wedding. And then so after I got married, I literally just came up with the name that I thought was easy to remember back then. It was called style art life cause I figured no one would remember my name, you know, and it's like, who am I? So, so I got it. I had a really good blog following. I, you know, put a lot of myself into my blog. So it was easy. Also again, there I am the artist hiding behind my blog but expressing myself online. And then I met a girl who hated her engagement photos. I offered to take him. I was like, I'll take them for free.
Twah Daugherty: 04:22 And I took her photos and there was, it was on the day where we just had a big snow storm. I told her, come out to long island, this beach is covered and complete snow, bring a big dress, like bring a dress of some sort and let's do this. And we did this engagement shoot in the snow on the beach and she loved it so much. She said, you have to come to Boston and shoot my wedding. And I said, okay, I've never shot a letting other than being a bridesmaid and shooting from the side view and I paid my own way. I've, you know, got on a bus, shared a room with one of her wedding guests and that roommate of mine became my assistant for the day, have an assistant and then she submitted it to the Boston Globe that was doing a story on like unique venues.
Twah Daugherty: 05:08 It got published in the cover of the Boston globe. It also got published on style, me pretty. And after that everything came flooding in. So it might start with pretty easy. And then I had to quit my job a year after I shot that wedding. And I think it came naturally running like a, a wedding business because it's so similar to running a fashion department. Um, when I, when I say department, like the design division at, I'm in a corporate environment so you know, I, and having gotten married myself, I knew how to anticipate, you know, what, what I just knew what to anticipate. I knew what moment to look out for because I knew those were the moments I would want myself as a bride. And I just love telling stories. I used to write, you know, when I was younger so that I brought that aspect into wedding photography as well.
Twah Daugherty: 06:00 So I was thinking about beginning, middle and end. How do I start the story? How do I end the story, you know? So it came naturally for me and then also being in a management position with easy to manage family members, large shot list, you know, like all of that. So I'm really organized. So it came very easily. The first few years was an overwhelming amount of work. I didn't really have to socialize network a lot to get the work. It just came a lot. The bulk of my business was through referrals. I think also back then it was blogs and you know the, the boom of style me pretty and all the wedding blogs. So it was easy to get work back then.
Twah Daugherty: 06:45 So I started in 2010 okay. And though between 2010 and 2014 it was pretty amazing. Workwise and then I had my son in 2014 and then my world changed. I did not know how much I would love being a mom and all of a sudden my business took second place and I wasn't as interested. So I decided to raise my rates, which easily cut down the work that I was able to book. So I went part time. I went back to being part time when I had my son and I also didn't plan on having my world and being turned upside down with my son not sleeping cause in my head being type A, I was going to be the perfect mom, I was going to be patient and I was always going to be put together and I was still going to run my business and that was not true.
Twah Daugherty: 07:37 I was a hot mess behind closed doors. My, you know, I put my all into being a mother and then what I had left I put into my business and then I had nothing left to put into my marriage. And so my marriage did suffer a lot during that timeframe. Trying to balance out being a new mother, still running a business, having a child that never slept and was very loud when he cried all night long. It was tough. It was a tough, tough time. And then I had my daughter, which I got pregnant with my daughter two and a half, two years later, or a year and a half later, which I wasn't ready for, but it was a blessing in disguise. She was an angel baby. But by the time she came along, I knew I was ready to go back. I was ready to go back to work and full time.
Twah Daugherty: 08:25 Being a mother was amazing, but it was not what I was meant to do full time. So in 2017 I realize when I started to go back into the industry, I'm like, wow, the industry has changed, you know, blogging, my blogs aren't getting as many visits. I mean it didn't help that I didn't blog anymore. But um, and Instagram was like the thing and I was getting increased through Instagram, but you know, you have to be on there all the time. Like I think the saying now is you have to be seen seven times before your remember something like that. Right. So it was a whole new ballgame. I was overwhelmed. And then I'm looking at my peers who all started out at the same time that I did. You know, there are now what Martha Stewart, world photographer, you know, Harper's bazaar and, and they're working with all the planners that I'm like, Oh my God, I've been dying to work with that planner, you know, but I just haven't focused on, I didn't really socialize, you know, if I realize 2017 I'm like, I better get my butt out there and get over myself, get over my limiting beliefs about myself and just put myself out there and started going to events and you know, I think the first few, I felt so awkward, probably put my foot in my mouth all the time.
Twah Daugherty: 09:36 I still do some times, but I just had to do it. And so yeah. And then so getting out there, socializing twice, 17 helped get me back to going full time, 2018 so I was able to hire a full time nanny and do my thing.
Speaker 3: 09:53 Yeah. I think his story and why I wanted to have this chat with you, you actually wrote into me and said, hey, I think I have something that would be a neat conversation for your audience because I think that that is a big struggle of, I mean I've a handful of friends that whether, you know, having kids does change your world at rocks you and to be able to do both really, really difficult. And I think there's maybe false expectations that you can, or, I mean, I know for myself it's really easy to think that I can do everything well all the time at 100% but you can't give 100% everything at the same time. It just does not work, you know? So for other people that have either been in this place or, I mean even
Twah Daugherty: 10:38 okay
Speaker 3: 10:39 from going from having a business that was full throttle to then coming back and then trying to get back into it with the world changing a bit. You know, I think people also, or maybe they weren't already in the business, but trying to get their business back up to a place where they can be getting the work that they want to get. So I think that's a lot of where we'll be focusing this conversation is, is around that. But I guess what, what are some things in the process of like coming back to work? What I guess, what are some things that you've been learning and processing and all that?
Twah Daugherty: 11:12 Okay. So I listen to a lot of podcasts to report being one of my main one I love, but they're on here. And what I'd been hearing from my peers from, you know, what's that on your podcast from people I talked to in the industry. You know though that had accomplished their goals, that made that lift or got published in this magazine or you know, work with this, you got this, a lift, the lever liberty. At the end of the day, they're like, it still doesn't make you happy. It's still not fulfilling. And so I kind of listened to that and then I had to fit and ask myself, what is my why I want to, I want to accomplish those goals too. And, and don't get me wrong, I'm still aiming for those goals, but it has to be bigger. I realized my why has to be bigger than just those goals.
Twah Daugherty: 12:02 And I didn't realize what my why was till the middle part of last year, but it started in January of 2018 when I first went back to work full time. So I had booked this amazing destination wedding and this beautiful little remote island called harbor islands. Um, it's a little under the radar jet setter type island. You know, the groom is this financing a millionaire guy who has his own financial company, the brides, beautiful elite model age, you know, elite agency model. Um, and I remember being there and I shot a wedding there before. And I remember this time I brought my family and, um, it was, I think it was the day after we stopped the wedding. So I was relaxed and enjoying myself and enjoying time with my family. And my son was in the ocean. He had, he was in his underwear. We didn't plan on going swimming.
Twah Daugherty: 12:54 He wanted to go in the ocean. So I said, sure. And uh, he's running and screaming through the waves at the top of his lung. He was so free and so happy. And my daughter was, wasn't even one yet. And I was carrying her and I'm like, you know, she hasn't, her toes hasn't touched the water yet. Let's put our toes in the water. And you know, it's the first time she dipped our toes in the ocean was this clear blue, Bahamian C. And I remember standing there thinking, wow, I gifted this, see that this is all me. Like I gave them this memory of the joyful memory from their childhood. They're going to have forever and, and then so go move forward. You know, later into the year I go into a really deep dark place. I think I was in a deep, dark place in a lot of areas from personal to workwise, you know, and it's all in my head.
Twah Daugherty: 13:42 You get down on yourself a lot. But I remember finding myself going back to that place, that place on harbor island when I felt the most proud of myself, the most accomplished the most fulfilled was knowing that I was able to not only get that for my kids, but it was a place where I felt proud that I did this for them. Like I worked and this came from the fruit of my labor, um, from my business that I built. And that's when I realized that is my why. This is why I do what I do and I have to focus on what's the next place I'm going to take my kids. You know, what, what's the next memory I'm going to be able to offer them. So yeah, I think that's what I realized on my journey back.
Speaker 3: 14:26 Amazing. So you, so your why, if you were to define your why and say what it is, is it being able to go on trips and I create experiences are what are, what is like, what is the why that you tell yourself
Twah Daugherty: 14:37 the why. Okay. So I think there's, it's a two part why, the first part, why and being able to create these worldly experiences for my kids and my family and for my marriage. I think all of that. Right? Um, having those memories. I think when you, when you lay on your deathbed, you want to look back and, and look and ask yourself, what did I offer? Like what did I, how did I contribute back, you know, in their lives and other people's lives. And that's the one thing for them that I feel like I want to contribute, you know, in their life is being able to give them these memories and experiences and, and you know, educate them in a worldly way. And then my other why is that? I think it's a personal pride knowing that I can provide, like I did something to provide. So when I hustled to try to get that job, it's not because I want that accolade, which is nice. It's like the accolade would be a um, kind of like a bonus. But the reason why I want to hustle is because I want to have the finances to give them that and to feel proud that I can provide, I contributed to, it's not just my husband who's the breadwinner.
Speaker 3: 15:48 Yeah, totally makes sense. And I think something that I, I fall into that category of, I think a lot of the things that you heard on previous episodes of, of the beating myself up and never, never stopping and acknowledging like how much you've accomplished from what you've done. But I think something that's really important in what you're doing and something that I've, I really failed out in a lot of my life is, is that actually sitting there and stopping and acknowledging like, wow, this is amazing. This is incredible that we're here. This is amazing that people are paying for us to be here in this tropical location that people dreamed to be and I'm getting paid to be here. That is funny. That's incredible. You know? And so I think those are things that are easy to skip over and get caught up in the work or be caught up in like, I don't have this or I wish I was here.
Speaker 3: 16:38 Versus being able to sit back and go like, well people trust me with the most important day of their life and get paid a lot of money to do this given a lot of trust. I, there's so many things with it, you know, and I can flip it to me and be like, I, I get to drive my kids to school, I get to be home and you know, as much as for me, sometimes I look at that and go, that's getting in the way of me getting more work done versus one mentality versus you can turn that around and think like, I am so lucky that I get to do this and when I'm with my kids instead of just thinking like I've got to pick him up, it's making me stop my like flow of water. This is, this is a very special time that my dad didn't do for me.
Speaker 3: 17:21 You know, when I was growing up and I, how can I have a cool moment with my son? How can I, you know, have a good conversation on the way home or on the way to school, be it basically, it's, it's intentionality. And I mean, the difference also between gratitude, it's a, it's like a life of abundance or a life of scarcity, you know, and being able to be like grateful for the things that you have versus never noticing those. So that was a long winded response. But, um, I think that's a really important thing that you recognized.
Twah Daugherty: 17:51 Yeah. No, with you. I, I, cause I think that's when I got into that dark place and when I kept focusing on the things I didn't have, you know, or the things that I wanted, but I don't have. But once you're right, once you shift that mindset, you replay the, uh, what's missing with what you do have, all of a sudden you, your life so much more abundance. And that's what I think helped change and shifted my mind last year into a place of abundance for this. Yeah.
Speaker 3: 18:18 Yeah. No, that's amazing. I, I know that, uh, we can talk about this later. I know I read somewhere else that on one of your Instagram posts at you also hired a coach, but with, as from more of a coaching perspective, I would want to challenge you to think through that second point of your why, which is the, being able to provide and be that. Because at it, at a certain point like that we'll just, that will be the case. He knows like as you keep going, you will be providing, you know, you and to continually be proud of. But I think that might lose its whiteness, you know, like the drive I like. Okay. Yeah. Sort of like how I've said in a past episode where it's like I, I've reached this pinnacle of everything that I feel like I would set out to accomplish.
Speaker 3: 19:04 I've gotten there, you know, I had one person say to me, it's something, another quote that he heard buddies like, be careful what, what wall you lean your ladder up against. Because once you climb to the top and look over the other side, you might not look like what you see, you know? So he's doesn't totally applied to that what you were saying. But I think that the driver of it, it would almost be like my why is so I can be published in a magazine. He is like, once you get published in the magazine you're like, Oh, now what? You know? So I think, I think it's a good thing to be very proud of, but challenge you to continue to leave. Like be thinking of like what is maybe a more meaningful why for you.
Twah Daugherty: 19:40 Yeah, no, I think that's an excellent point. You are at 100% right on that. You're right. You're 100% right. It's kind of funny because recently on one of my, uh, 2019, you know, I get some vision board is to be a part of a mastermind. You know, I'm like either find one or create one end up organically forming one between me and two other peers who are, you know, we started around the same time. We, you know, we're in the same price point. We had the same type of clientele. It because it's become such a supportive group that, you know, I think about when I do reach the point where I want to reach that pinnacle point, right? I don't want to be up there alone. I want to be there with my friends. I want to be there with my peers, with people to celebrate with me, not to want to tear me down. So, you know, part of my journey up the pill is to bring friends along and to help them along too. So, you know, we, we refer business to between each other all the time and I'm learning and returning to full time business, how much I need my community and I didn't have that before so it's kind of cool. But yes, I can, that's a side of you, uh, respond to you. Yeah, totally. Your response on my wife
Speaker 3: 20:54 German group that you put together, you know, your, your group of three, what, what is the basis of that and what do you meet regularly? Do you, yeah, what does that look like?
Twah Daugherty: 21:06 Okay, so we met for the first time, which was when we formed it because we're, the original plan for meeting was to do a workshop. We're going to plan a workshop together that we want to do it a little differently than the other workshops that we've seen or we've been to ourselves. And while we were meeting to talk over our plans, I told them, I was like, you guys, I think we need to meet once a month like this because it turned into a 12 intervention workshop in that meeting. And it just sort of organically formed. So we just had our first meet up a few days ago and then we're going to do, we're going to start doing it. And you know, we've been on the regular now like we all text on the regular, so I don't know yet. It's just forming
Speaker 3: 21:50 more of a support group and just keeping each other accountable. And keeping each other, you know, out of your own head and all that stuff.
Twah Daugherty: 21:57 Yeah. Yeah. And, and you know, like there's recently, you know, we were texting in a group about, you know, this, one of the girls had an inquiry that she wasn't sure where to go with it if she was entertaining. And you know, we helped her with the pros and cons and you know, how to price structure this one particular wedding. And so it's, yeah, it's like a support group. You know, it's important to have,
Speaker 3: 22:20 cause I mean one of my big hearts, which I know, you know with within, I feel like freelancers and artists, creative type people, a lot of it is really isolating and you are sort of in your own room, your own office doing a lot of work when you're actually working. Yeah, sure. That's extroverted. And that is being with people. But it's for one day, you know, or one afternoon and then you're back to just your own head, your own self. And then it's so easy to just be constantly looking at what everybody else is doing and be jealous and all that. But can you, I think that's a good transition spot to think of that. When you decided you wanted to come back into a really like full throttle photography, what, what has been hard with that? Because I'm, I'm guessing you're still in the midst of that process. What's been hard with that and what are things that you've had to like mentally learn and grow in?
Twah Daugherty: 23:13 So for me, I think it's all internal. Like do it. Like I'm strange because one from me, whatever it is with the universe, when I put something out there, it just comes flooding back. I give that to God. I think that God that allowed that. But for me it's more, again, the internal struggle. It's the comparison. It's trying to not compare myself to my peers. It, it's my own limiting beliefs, right? The voice, that internal voice that, you know, I always have like, you're not enough. You're not enough. You're, you know, you're not, you didn't shoot a celebrity wedding yet. You didn't make that list. Who are you? You know what I mean? And that normally comes out most when I'm in a social environment. At a social event because you know, my friends are all doing amazing thing. Then you know, I'm kind of like, I'm just entering the race and I got a brick in my pocket. They're called kid, you know. Um, but it's more of an internal, I think warfare then external. Cause I feel like even just the beginning of the year, I have a lot of work already booked. So I'm proud of that. And you know, more coming in. It's Parnell struggle that I'm dealing with that I, that's why I got the life coach and someone can help me remind myself to stop being so mean to myself.
Speaker 3: 24:36 That's massively important. And Are you, so is it a more of a life coach or is it a business coach or just someone that's doing both of those things?
Twah Daugherty: 24:44 Um, she's more of a life coach, but she does focus on the business aspect. So it, you know, I feel especially in a creative environment, work and like sort of mixed together. They're sort of one and the other. Yeah,
Speaker 3: 24:59 of course. Especially when you own your own business and that, yeah. Yeah. Just, I, I'm actually pretty familiar with the process, but for other people, like what, what has been beneficial about that and what are some thing, I'm asking this because I'm assuming other people probably have similar struggles and internal, like those negative limiting voices. What are some things that you have been learning and where you've had to grow and how you've been doing that?
Twah Daugherty: 25:27 Ah, so my life coach also has a background in psychotherapy. So she takes me back to the day when I don't know, I don't want to go, which is that little girl voice, you know, where's that voice coming from? And, and I think we nailed it too. You know, my dad, my biological dad, I think unintentionally has his own negative, has his demons. And I think it came out in and emotional, abusive way towards me. It was a very negative voice. I was never good enough. No matter what I accomplish, it was never good enough for him. And he always felt I could do more. And you know, and, and he was very broken in a sense. So, and because he had such a bitter divorce with my mom and I represented my mom, I think he took out that resentment on me. And the, when I look back at the root of that negative voice, you know, I think it stems a lot from my dad.
Twah Daugherty: 26:27 I also being socially awkward, I was not the one that got attention in the room. I was not pretty my sister with the cute and pretty one I would be awkward and Gawky looking one. So I think, you know, then from that negative voice that have that my dad, you know, instilled in me, then you go into the world and then you don't have a certain look and then the world responds to you in a certain way. Then you see the world responds to your siblings in a different way. Then that kind of reinforced that message. Um, so I think I had to work through all of that to kind of be okay with, you know, I am who I am and you know, I, um, and I can choose not to believe those voices when they come up. So that's kind of the process that I,
Speaker 3: 27:14 it's amazing how much are our upbringing in our youth affects us. And, and also on the flip side, being a parent, how much power we have to affect our kids in positive and negative ways and really instill in them confidence or instilling them brokenness. And it's a, it's a,
Twah Daugherty: 27:33 yeah, you're right. We have a choice now that we don't have to continue that on message.
Speaker 3: 27:39 Yeah. And another thought that came up when you were talking about going out to events or just even, even how we look at other peers doing great things. There is a question that came to my head, which I'm going to keep going for a second, was how many friends do you have that have kids that are trying to run a business? But there's an author named Ryan holiday do unit. Do you know who he is? So he wrote, he's written a handful of books. He was a super young guy that was basically the, the head marketing director for uh Oh American apparel. I was like, what company? He's, he's done a lot of things for a lot of big companies, but, uh, he's got a book called Ego is the enemy. He's got another one called the obstacle is the way, but really, really brilliant author.
Speaker 3: 28:24 And he was being interviewed on a podcast that, I can't remember which one he was about to get married and he's a guy that has super high capacity and, and basically asking like how, how is this going to change things for you? And he's like, I, you know, I haven't really thought about it but to give a response is like, I think something that people do too often is they compare themselves to people in different stages of life and how devastating that is. Because it's like if, if I was comparing myself to someone who I really admired or was maybe jealous or wish that I was doing stuff and that person was single and had no kids or married and had no kids or you know, those sort of things. And I am beating myself up because I'm not able to accomplish what this person is currently accomplishing.
Speaker 3: 29:14 I have four kids and I'm married and have a mortgage. And um, you know, it's like, but those, those sort of things where if you don't have kids and you especially, let's say you're single and you don't have kids, you have absolutely nothing getting in your way from traveling every weekend from going on trips, from having extra spending cash from, you know, like all those sorts of things. And I, so I think that's one thing for anyone listening, but even for you is, you know, looking at that too, it's like in that comparison of, you know, I, and I don't know how much your husband is like, would you be able to support your family without you working or do you have to be working, you know, those sort of things. But I think being able to really change those perspectives and in, I mean I'm, I'm saying this, I've had to learn this because I'm wearing a lot and I still would get frustrated.
Speaker 3: 30:08 And it's like when I first launched my podcast, I want it to be really narrative and I wanted it to, I was listening to a lot of like the NPR type shows and those like Ira glass and this, you know, this American life. And I was so pissed at myself that my stuff wasn't sounding like that. And then I had to get to this point where I realized, first of all, I'd never worked in audio before. I had never, I've never had to deal with video editing before. And everything that I started out doing was video. And then you listen to the, the credits on these shows and they've got 10 people working on this who've been doing it for like 20 years. Yeah, yeah. I did that first episode and so pissed at myself for not producing something at that quality, which is absolutely ridiculous. Right. You know? So those are, those are just things that I think we don't really realize that we're doing when we're looking at other people and be like, man, they're doing so much. And it's like there's no possible way for me to be doing that, you know? And, and being, it's just another tool to be able to give yourself grace or maybe start surrounding yourself with people that are at that place so you can't have comradery and be more okay. You know?
Twah Daugherty: 31:20 Yes. That is true. I think that's what I'd been doing towards the end of last year. You know, it's like reconnecting with a lot of my peers that I've kind of blocked patch with and even going to an ea that was really amazing to be able to be with the best of the best. Amazing friendships came out of that. Yeah. Yeah.
Speaker 3: 31:38 Good community of people out there.
Twah Daugherty: 31:40 Yeah.
Speaker 3: 31:42 Um, yeah. So what are you, what are the things that you're doing now? Like what are the things that you're doing as you are tr basically ramping your business backup? Like how does, how does somebody do that?
Twah Daugherty: 31:52 Okay, good question. So my business coach and several other people said I should be in front of the camera more. They think I should do that. And I'm like, I don't know. So I started to do more Instagram story. I actually posted one yesterday about Jack, my outlook for 2019 not going with a a a new year's resolution, which I never do, but I usually choose like a word or a man tried to go by. So that was something I shared. So I am trying to on a regular basis put myself on camera more, maybe do some videos, we'll get there. But I think trying to show up on social media more than I have then. So I've been scheduling every Friday to be my marketing day where I Friday, whether I'm submitting for publication, whether I am trying to plan my Instagram feed, thinking about content to write, I'm going to go back to blogging because that is a place where I can actually have a voice and have people who are interested in me behind the scenes or in the business or just wanting to know more about the business can go there because that worked.
Twah Daugherty: 33:04 So let's try it. The feet blogging works again. So I am focusing on my social media strategy. I am talking with someone right now, possibly hiring a social media strategist, so we'll see. I could use help with that, but that's what I'm doing. I am being more disciplined and scheduling my social media and marketing.
Speaker 3: 33:27 I think it's, it's definitely important and I don't do it enough probably for a lot of reasons that are dumb, but I mean I just put myself on my, my own Instagram feed a lot, but I do see the major value. I do it more than stories, but there's definitely a value of being like a real person on the, on the platform versus just posting more photos because I think it's been sort of admonished, not admonished, but just really recommended that, you know, you make your Instagram your portfolio, which is good and true, but then it sort of loses the heart behind you, which, which I think is really important. And I mean I keep telling myself to do more of that, but it's, it's, I'm running multiple Instagram accounts and it's a lot to do.
Twah Daugherty: 34:15 Right. And I think another advice would be to never be too big in your head. Like I, you know, I recently did a workshop with Rebecca who's a friend and you know, it's like I can always learn from my friends and just keep learning. Like there's always something you could learn. I feel like with my associate that I work with all the time, he's always teaching me something new, the assistance, my, the one that roll film with me, it's like they're teaching me something, you know, my one film rolling. It's that then gave me a suggestion of doing pre numbered thickers. And that way when you shoot on a wedding day, instead of writing it on the film roll, you just the number, it's already pre numbered and you just stick it on the film roll. I'm like, that's genius. I'm doing that forever. And I'm telling everybody about it cause it's amazing. So yeah, never be too big to learn something new.
Speaker 3: 35:10 Totally. And I think that there's so many photographers that don't have a background in the photo school or you know, in even so. But like for most careers you will, you want to be continually learning and you want to be continually honing your craft. And I, you know, I, there's a lot of workshops out there, but I think it's a really important thing to be doing. Yeah. Red. Well, do you have any other sort of partying pieces of anything you'd love to share? Just any, what's been, you know, stuff that's on your heart and just,
Twah Daugherty: 35:43 well, how about I share my 2019 or word of the year and mantra please. Oh, uh, every year I have a word, but this year I have two words and the word is believe and create because if you can believe it, if you can see it and you, then we'll create it. Um, which then from a mantra that I am holding onto this year, which is life doesn't give you what you want, like gives you what you believe. And that was from Lena k which I heard from a ted talks. And once I heard that I'm like done. That's it. I connected with that. That's going to be my mantra cause that helps me with my limiting beliefs. Um, so believe it, if you believe it, you'll see it and then you can create it.
Speaker 3: 36:22 That is beautiful. Well thanks so much for just Sharon. I think that it was really helpful for everyone to hear and we'd love to hear from you all listening to that. If, I mean this was helpful. If there's other struggles or I'm just hoping this stuff resonates with you and it's building you up and you can message me at to Brayden Flynn, B. R a e d. O n n 20 your Instagram account is t a h? Yeah,
Twah Daugherty: 36:47 that'd be
Braedon Flynn: 36:48 photography. So Jennifer out there for sure. Cool. Well thank you so much and so good to see your face. Sorry everyone else is just listening to your voice, but they really helped you left that conversation and count something you can go apply to your own business if you didn't know that he's done more content from before this podcast was started over on the photo report.com or you can search youtube for it, the artist report for even more. There's a bunch of interviews just with amazingly talented people talking about their business and how they got there. So please, and if you did like this podcast or liked a couple of the episodes, please go give us review on iTunes. It really helps spread the word and gets his podcast notice for other photographers. Thanks Tom for listening to go be well and shoot well and don't forget to enjoy the journey on the way.